“Do you smell what The Rock is cooking?” is a catchphrase popularized by professional wrestler and actor Dwayne “The Rock” Johnson. It is often used as a way to promote or hype something, and has become synonymous with Johnson himself. The phrase is often associated with excitement, anticipation, and success.
Johnson first started using the phrase in the late 1990s, during his time in the WWE. He would often say it to his opponents before a match, or to the crowd after a victory. The phrase quickly caught on with fans, and soon became one of Johnson’s signature catchphrases.